Wednesday, May 4, 2011

Not Just Unhealthy for Girls

Sorry I forgot to post this!

My project looked at primarily three different advertisements put out by the Dove brand.  Two of the commercials are directed at women, one is about little girls and the other is about older women.  The third commercial is directed at men.  My presentation will look at the commercials from a feminist viewpoint as well as from a social scientist's viewpoint looking at the various strategies used to capture the interest of their target audience.  Although it appears that some brands are trying to break away from other, more negatively viewed products, sometimes the advertisements fall short. 

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